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Description of Individual Course Units| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | LJP1032022777 | | Compulsory | 1 | 1 | 5 |
| | Level of Course Unit | | Short Cycle | | Objectives of the Course | | The aim of this course ; students with the purpose of business , types, work of the organization , functions ( management, production, marketing , finance, accounting , human resources, public relations , research and development ) , grasp the relationships between functions is to provide the basics of business administration | | Name of Lecturer(s) | | Öğr.Gör.Dr.Deniz YILDIZ | | Learning Outcomes | | 1 | FORMING THE BASIC CONCEPTS OF BUSINESS DEFINITIONS | | 2 | Basic business functions DESCRIBES AND PRACTICAL EXAMPLES OF DATA | | 3 | MANAGEMENT BOARD CONCEPT DEFINITIONS AND BASIC FUNCTION USING BUSINESS PLANS AND PROGRAMS formulate . |
| | Mode of Delivery | | Formal Education | | Prerequisites and co-requisities | | None | | Recommended Optional Programme Components | | None | | Course Contents | | 1. The purpose and type of business, science and the development of business relationships with other sciences, basic concepts of business.
2. The organization and operation of businesses necessary legal proceedings; According to the legal forms of business organizations, the documents required in the setup process, refer to the respective organizations.
3. Economic studies; demand forecasting, capacity selection, site selection, business size. Technical studies; physical planning, machinery and equipment selection, determination of the total investment cost of the project estimated income and expenditure account. Financial investigations; funding sources and to use the analysis of the profitability of the investment.
4. The basic functions of the business; The concept of management, planning, organization, execution, control, monitoring, management, modern approaches; total quality management, restructuring, outsourcing, benchmarking, learning organizations, virtual organizations, the definition and scope of the production, properties, classification, inventory and quality control, cost-volume-profit analysis, production planning. The historical development of marketing, marketing research, strategic marketing, product design and development, pricing, distribution, promotional efforts, international marketing, service marketing concepts.
5. Operating the vehicle functions; accounting concepts, importance, types, uniform accounting system, the basic documents used in accounting, finance, importance, definitions and scope, the provision of funds, the use of funds, financial planning, financial analysis
6. Operation of support functions; Meaning of personnel management, the importance of location and business classification, recruitment, orientation training, in-service training, motivation, career planning. The meaning and importance of public relations, the tools and methods used in public relations, communication in public relations. R & D in the definition and importance for businesses, R & D activities. | | Weekly Detailed Course Contents | |
| 1 | Business and Management | | | | 2 | Business Environment | | | | 3 | Types of Businesses | | | | 4 | Legal Forms Terms of Business Types | | | | 5 | Establishment of Business Studies | | | | 6 | Business Size | | | | 7 | Selection of the place of business organization | | | | 8 | Midterm | | | | 9 | Case Study | | | | 10 | Management Function | | | | 11 | Production Function | | | | 12 | Marketing Function | | | | 13 | Finance Function | | | | 14 | Staff Function | | | | 15 | research and development | | | | 16 |
Final Exam Period | | |
| | Recommended or Required Reading | | | Planned Learning Activities and Teaching Methods | | | Assessment Methods and Criteria | |
| SUM | 0 | |
| SUM | 0 | | Yarıyıl (Yıl) İçi Etkinlikleri | 40 | | Yarıyıl (Yıl) Sonu Etkinlikleri | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
| | Workload Calculation | |
| Midterm Examination | 1 | 1 | 1 | | Final Examination | 1 | 1 | 1 | | Attending Lectures | 14 | 3 | 42 | | Self Study | 14 | 3 | 42 | | Individual Study for Mid term Examination | 8 | 3 | 24 | | Individual Study for Final Examination | 7 | 3 | 21 | | Reading | 14 | 1 | 14 | |
| Contribution of Learning Outcomes to Programme Outcomes | | LO1 | 5 | 5 | 4 | 5 | 5 | 4 | 5 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | | LO2 | 5 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | | LO3 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | 5 | 5 | 5 |
| | * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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