| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | GRAY514 | ADVERTISEMENT GRAPHICS | Compulsory | 1 | 2 | 5 |
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| Level of Course Unit |
| Second Cycle |
| Objectives of the Course |
| To develop suitable advertisement projects that is suitable to the target mass by synthesizing knowledge and technique skill belonging graphic envisagement with institutional knowledge with advertisement sector. |
| Name of Lecturer(s) |
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| Learning Outcomes |
| 1 | He/she can make designs by synthesizing his/her knowledge on art and design. | | 2 | He/she has the ability to make connections among the different disciplines of art and design. | | 3 | He/she can design a product/ a work or a process that will meet the needs. | | 4 | He/she has the ability to understand the importance of life-long learning and meet the needs. | | 5 | He/she has the ability to define and analyze local and global art and design problems. | | 6 | He/She can interrelate senses of design that have arisen in art and design history with current senses of design. | | 7 | He/she has the competence to accomplish the design bu using materials needed in solving art and design problems. | | 8 | He/she has the ability to search, synthesize, evaluate and interpret in design process. | | 9 | He/she can analyze art and design problems | | 10 | He/she has the competence of being sensitive while choosing the materials in design process. | | 11 | By following the recent matters, he/she can produce designs regarding these problems. | | 12 | He/She express him/herself by learning effective communciation skills. | | 13 | He/she has the sense of occupational and ethical responsibility about ideas or art pieces. | | 14 | He/she knows graphic design methods, techniques and tools and adopts them |
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| Mode of Delivery |
| Formal Education |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| 1. Advertisement graphic and target mass he can mount advertisement graphic and the relation of target mass
2. He determine expectation and qualities of target mass
3. He interrogate problem of envisagement
4. From between developed solutions he carry out the most creative thought for target mass
5. He can use proper technique and method to put into practice.
6. He can search and choose the best technique that can explain on the right way. |
| Weekly Detailed Course Contents |
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| 1 | Introducing with the children, speaking about subject of the lesson and informing students. | | | | 2 | To designate the projects during the term and start the first project subject. | | | | 3 | Examining examples about project, rebating in class about the first investigation. | | | | 4 | Developing and Debating the first sketch and opinions about the project. | | | | 5 | Applying approved sketch by transferring in numerical environment. | | | | 6 | To conclude envisagement’s in a computer environment and handover. | | | | 7 | Beginning of the project subject. Investigating examples about the project, Debating about first research. | | | | 8 | Debating and developing the first sketch and ideas about the project. | | | | 9 | Appling approved sketch by transferring in numerical environment. | | | | 10 | To conclude envisagement’s in a computer environment and handover. | | | | 11 | Beginning of the project subject. Investigating examples about the project, debating about first research. | | | | 12 | Debating and developing the first sketch and ideas about the project. | | | | 13 | Appling approved sketch by transferring in numerical environment. | | | | 14 | To conclude envisagement’s in a computer environment and handover.General evaluation about works during all the term | | | | 15 | | | | | 16 | | | |
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| Recommended or Required Reading |
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| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| SUM | 0 | |
| SUM | 0 | | Yarıyıl (Yıl) İçi Etkinlikleri | 40 | | Yarıyıl (Yıl) Sonu Etkinlikleri | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
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| Workload Calculation |
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| Midterm Examination | 1 | 4 | 4 |
| Final Examination | 1 | 4 | 4 |
| Practice | 3 | 4 | 12 |
| Project Preparation | 14 | 4 | 56 |
| Project Presentation | 10 | 8 | 80 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | | LO2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | | LO3 | 3 | 3 | 3 | 3 | 3 | 3 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | | LO4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | 2 | 5 | | LO5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | | LO6 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | | LO7 | 2 | 2 | 2 | 2 | 2 | 2 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | | LO8 | 3 | 3 | 3 | 3 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | | LO9 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 2 | | LO10 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | | LO11 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | | LO12 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | | LO13 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | | LO14 | 4 | 4 | 4 | 2 | 3 | 3 | 3 | 4 | 4 | 4 | 5 | 5 | 4 | 4 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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