| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | GRA1102015174 | INTRODUCTION TO VISUAL COMMUNICATION | Compulsory | 1 | 2 | 2 |
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| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| Having basic theoretical knowledge about concepts such as communication, communication design, visual communication with the basic and professional concepts of visual communication design and using this acquired knowledge in graphic designing process |
| Name of Lecturer(s) |
| Doç.Dr.Mehmet Fatih YELMEN |
| Learning Outcomes |
| 1 | He/she can make designs by synthesizing his/her knowledge on art and design. | | 2 | He/she has the ability to make connections among the different disciplines of art and design. | | 3 | He/she can design a product/ a work or a process that will meet the needs. | | 4 | He/she has the ability to understand the importance of life-long learning and meet the needs. | | 5 | He/she has the ability to define and analyze local and global art and design problems | | 6 | He/She can interrelate senses of design that have arisen in art and design history with current senses of design. | | 7 | He/she has the competence to accomplish the design bu using materials needed in solving art and design problems. | | 8 | He/she has the ability to search, synthesize, evaluate and interpret in design process. | | 9 | He/she can analyze art and design problems | | 10 | He/she has the competence of being sensitive while choosing the materials in design process. | | 11 | By following the recent matters, he/she can produce designs regarding these problems. | | 12 | He/She express him/herself by learning effective communciation skills. | | 13 | He/she has the sense of occupational and ethical responsibility about ideas or art pieces. | | 14 | He/she knows graphic design methods, techniques and tools and adopts them. |
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| Mode of Delivery |
| Formal Education |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| 1. Be able to define basic concepts related to visual communication design and graphic design
2. To be able to analyze the relationship between these concepts
3. Concepts such as visual perception, design, communication, and ideas about the role of the design process
4. To be able to analyze methods and objectives on sample works belonging to different graphic design branches
5. Ability to transform these theoretical knowledge acquired in the design process into practice |
| Weekly Detailed Course Contents |
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| 1 | Presentation of the course and to teach information about to be used method | | | | 2 | The identification and interpretation of the basic concepts of visual communication design by samples | | | | 3 | The identification and interpretation of the basic concepts of visual communication design by samples | | | | 4 | The identification and interpretation of the basic concepts of visual communication design by samples | | | | 5 | Examine the concepts that are related to Sub-branches of visual communication design by samples | | | | 6 | Examine the concepts that are related to Sub-branches of visual communication design by samples | | | | 7 | Examine the concepts that are related to Sub-branches of visual communication design by samples | | | | 8 | Midterm exam | | | | 9 | Reading the text on the concepts of visual communication and design and sharing ideas with examples | | | | 10 | Reading the text on the concepts of visual communication and design and sharing ideas with examples | | | | 11 | Reading the text on the concepts of visual communication and design and sharing ideas with examples | | | | 12 | Analyzing on samples of different design products | | | | 13 | Analyzing on samples of different design products | | | | 14 | final | | | | 15 | | | | | 16 | | | |
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| Recommended or Required Reading |
| Emre Becer, Communication and Graphic Design, Publications of Dost Kitabevi
Hasan Fehmi Ketenci, Can Bilgili, Visual Communication and Graphic Design, Beta Yayınevi - Contact Books
Tevfik Fikret Uçar, Visual Communication and Graphic Design, İnkılâp Bookstore
Müge Elden, Advertising and Advertising, Say Publications |
| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| SUM | 0 | |
| SUM | 0 | | Yarıyıl (Yıl) İçi Etkinlikleri | 40 | | Yarıyıl (Yıl) Sonu Etkinlikleri | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
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| Workload Calculation |
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| Midterm Examination | 1 | 2 | 2 |
| Final Examination | 1 | 2 | 2 |
| Attending Lectures | 14 | 2 | 28 |
| Project Preparation | 14 | 1 | 14 |
| Self Study | 1 | 20 | 20 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 4 | 4 | 4 | 4 | 4 | 4 | | LO2 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | | LO3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | | LO4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | | LO5 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | | LO6 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | | LO7 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | | LO8 | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 4 | 2 | 2 | 2 | 4 | 4 | 4 | 4 | | LO9 | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 4 | 2 | 2 | 2 | 4 | 4 | 4 | 4 | | LO10 | 1 | 1 | 1 | 1 | 1 | 1 | 2 | 4 | 2 | 2 | 2 | 2 | 4 | 4 | 4 | | LO11 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | | LO12 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | | LO13 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | | LO14 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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